Immediate Accelerator, third edition

The first European business accelerator on media and entertainment.

IMMEDIATE is the first vertical business accelerator in the media and entertainment industry in Europe.

This new edition follows the success of the previous two, in which the startups had the opportunity to expand their network with top-level companies and raised funds for over €2 million.

The call for ideas is open until 30 April: apply here.

The promoter of the project is RS Productions, a production house that creates audio-visual content for the cinema industry and the main international distribution platforms. Intesa Sanpaolo Innovation Center coordinates the selection, coaching, and training activities of the startups, while Tree, part of the international group Opinno, together with us and RS Productions, manages the acceleration programme to enhance the startups' business models and define valid proofs of concept. Rolling Stone Italia, the media partner, provides equipped production
studios for the creation of audio-visual content, events, and marketing operations.

An almost unique aspect of IMMEDIATE is the vertical integration of
the activities
: the selection and training of the startups come with the support for the development of entrepreneurial initiatives that also make use of media visibility and of the distribution networks of the partners.

Two are the main phases: 

  • scouting, selection, and coaching of startups;
  • acceleration programme, in which the selected startups will be provided with tools, know-how, and go-to-market oriented strategies.