WeGeneration, fifth edition

Our project with Audi Italia continues with 5 new protagonists and a new leitmotif: diversity. 

Launched in 2018, WeGeneration is our project with Audi Italia designed to support the culture of innovation and change among the new generations. 

Follow the project on Instagram.

The fifth season focuses on the theme of diversity, the uniquenesses that each of us has and characterises how we express ourselves. The 5 protagonists are called to investigate and explore how their generation perceives diversity and develop a new vision of the future and innovation through meetings with special guests.

The mentor who will guide the protagonists and help them communicate this theme is Marcello Ascani, one of the creators most appreciated by young people.

The protagonists:

• Filippo: born in 2002, from Maser (Treviso), studies Digital Management at our Bachelor's Degree with Ca' Foscari
• Anna: born in 2002, from Ornavasso (Verbania), studies Law and Economics at the Cattolica University of Piacenza
• Luca: born in 1999, from Serramazzoni (Modena), studies Medicine in English at the University of Bologna
• Rosanna: born in 1998, from Merone (Como), studies Communication, Innovation, Multimedia at the University of Pavia
• Giovanni: born in 2000, from Porcia (Pordenone), studies Digital Management at our Bachelor's Degree with Ca' Foscari